I recently had a passing thought regarding the company "Apple" and it really messed me up. First of all, I think that Apple has some amazing products. They have figured out a way to make their products about as close to being a part of our biology as possible. Phones that talk to you and tell you your schedule, the world at your fingertips, every application that is even thought worthy...they've already developed two versions of it. I am being sarcastic but you get my point.
Steve Jobs was a man with a brilliant mind but he was also a man that could be quite ruthless. I watched a documentary on him and he was totally business, all the time. He was cold, calculating and he only dealt with those that would benefit him. He was, quite frankly and in my own opinion, the dark side of Bill Gates- who seems from outer appearances to be a decent man with a less cold persona. I could be totally wrong, but again, it's my opinion.
Anyway, what I thought about was the whole concept of the "Apple". Where it gets interesting is the fact that the Apple has always been a symbol used to identify with original sin. We've all heard in church that "Eve ate the apple", etc. and so the connection to the Garden of Eden for me was quite easy to make. The bible doesn't say that it was an apple, some theologians say that the fruit is purely symbolic...but you get the picture. I always think of everything that I see in a theological sense. So what made me really go off on this tangent was seeing the new CEO, clad in a black, button down shirt (not a turtle neck) and looking almost identical to Steve Jobs. I wondered out loud, "why are these guys always dressed in black?" Then I looked at the Apple on their products with a huge chunk bitten from it and I had an epiphany and asked another question out loud..."Is Apple after my soul?" Their products get intimate with the users, they dominate the digital music industry, their products are used by BILLIONS to feed their brains mush (i.e. many types of secular music) and they have created a generation of zombies. If you don't believe in zombies, come to my classroom and check out my students that wear i-pods to class...they are totally zoned out. A truck could hit them and they'd still have the ear-buds in and everything else tuned out (this is the part where you should laugh...).
Seriously, the connection between the forbidden "fruit" spoken of in the Bible and the Apple logo is quite uncanny. At least it is from my unorthodox perspective. Is their logo a swipe at God? Is their logo a subliminal message for you/us to "taste the fruit"? Considering Jobs' religious leanings, the avant garde attitude of the company and Jobs' new age theology, it is not that far fetched. It is actually something to ponder when we see symbolism in our culture that has some sort of religious significance. I could be dead wrong, but I believe that there is more to the apple than meets the eye.
Things that make you say hmmmmmm...interesting theory.
ReplyDeleteActually I do know a young man- 15 yrs old (in Montgomery) who was walking on a train track with earbuds in who all but lost his life when a train hit him from behind. Broken bones everywhere and a long process to recovery. Sad.
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